Research on the Methodologies of the Opportune Innovation - A Case Study of BYD
نویسنده
چکیده
The main purpose of this paper is to research on the methodologies of BYD to implement the opportune innovation. BYD is a Chinese company which has the IT component manufacture, the rechargeable battery and the automobile businesses. The paper deals with the innovation methodology as the same as the IPR management BYD implements in order to obtain the rapid growth of technology development with the reasonable cost of money and time. Keywords—Opportune innovation, vertical integration, unpatenting integration, patenting.
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تاریخ انتشار 2013